Done well it will set clear goals and objectives as well as motivating your people to focus on what’s important to move your business from where it is to where your want it to be.
We understand that agreeing on the vision and goals for a business, as wells as the actions required to achieve them, can be a stressful and frustrating process for everyone involved. This is where we come in.
Our unique approach to Strategy Development is designed to attain consensus about the future direction of your organisation.
We will help you create a strategic plan by working with the key people in your business to identify and agree on its goals and aspirations, as well as how you are going to achieve them.
Three Key Factors in the Successful Development of Your Strategic Plan:
Information
The management of information, much of which is messy and complex, is crucial to the development of strategic goals and the evaluation of possible options, issues and outcomes. Our processes are designed to deal with this efficiently & effectively.
People
People bring knowledge to the strategy development process. Each person will, however, have a different point of view on the possible strategic options and issues. It is important that these varying view are heard and taken into account.
Culture
An organisation’s culture has a considerable influence on both the creation and the implementation of the strategy. We believe that having a clear Purpose sported by strong Values are key elements for success and genuine competitive advantage.
Our Innovative Approach to Strategy Development Provides a Framework for the Creation of a Robust Strategy for Your Business
People – their knowledge and opinions – are a critical part of the strategy making process. As a result, we use a highly participative approach to building strategy to ensure that the various different views people have of the future are captured and considered.
The diagram shows a representation of the approach that we use to create and implement business strategy. This is a fluid process that has been developed to manage all of the aspects of strategy development. Here, emphasis is placed on idea generation and structuring in a ‘safe’ environment which encourages participation from everyone involved.
We utilise a number of decision support tools, principally causal mapping, to gather, capture and analyse the strategic information gathered through the Strategy Making process.
Our process can encompass all aspects of strategy making, from initial idea generation through the development of portfolios of strategic options down to the management of individual projects.
Gaining consensus is therefore important both to the strategy development and its subsequent implementation.
What Our Clients Have Said …
“The process 2112 Consulting use is the most robust planning tool I have come across in all my years of producing corporate plans. I have worked with Ian on a number of business plans, each of which have been successfully financed. In would highly recommend Ian Brown and his business, 2112 Consulting to anyone who wants to create a business plan that actually works.”
Ian Steven, CFO & Financial Consultant
“The strategy development process that 2112 Consulting use copes exceptionally well with managing complexity and allows everyone to contribute fully in a very open and timely way … The clarity of what actions are required in order to fulfill strategic ambitions flow naturally from the process, together with a sense of common purpose … The strategy development process copes well with complexity and allows everyone to contribute fully in a very open and timely way.”
Ron Ferguson, Entrepreneur & Investor
“All too often businesses fail to implement the strategy that they devise for many reasons, including a lack of time and resources and also from a fear of dealing with both complex information and differences of opinion. Ian helped us with these issues by working with our management team to communicate our vision for the business and involve them in developing action plans aimed at delivering our strategic goals”
Steve Thom, Managing Director, Audio-Media Company
“We discovered that we were often arguing about things that we actually agreed on but were looking at the issues from different perspectives. This process certainly helps clarify the issues and puts them in a context that is understandable and avoids misunderstanding … I had a much clearer view of the business and the issues that we faced after working with Ian.”
June Leonard, Business Owner
“The diversity of our group brought a lot of opinions and views which made the creation of a shared vision for the organisation a challenging process … Ian helped us to generate consensus with in the Board and the direction and goals for the group as a whole – effectively painting a picture of what we want the organisation to look like in five years time …. This process helped us to gain consensus about the future of the business.”
Walter Spires MD & Chairman. Shellfish Cooperative
“This process enabled us to look at new and better ways to grow the business and highlighted the issue we had to overcome to achieve our goals. With Ian’s help, we created a very robust business plan that proved to be a great reference point as the business moved forward. I have no hesitation in recommending 2112 Consulting and their business planning systems to anyone involved in the management of a business who wants to create a strategic plan that works.”
Donny Gilles, Managing Director. Seafood Company
Benefits…
Knowledge
History & Learning
Generates organisational history and promotes organisational learning.
Insight
Helps people to gain an insight into the views of others
Consensus
Awareness
Creates a company wide awareness of, and commitment to, business goals.
Ownership
Increases the understanding and ownership of strategic issues.
Motivation
Shared Vision
Creates a shared vision that can be used as the catalyst for change.
Sustainable
Results in robust, well articulated and sustainable Business Strategies.