Who should be involved in the Strategy Creation Process? Involving the correct people at the correct time is critical to the successful creation and implementation of a strategic plan. In…
What is an Operational Goal? Operational goals support the overall strategy by providing the necessary resources and support to achieve the long-term strategic goals and vision of the business. Strategic…
Demystifying Company Values and Their Impact on the Organisation What are Company Values? Company values are a set of fundamental beliefs and principles that a company holds dear. They serve…
Which Intellectual Assets Should be Part of a Business Strategy? Identifying which intellectual assets to incorporate into a business strategy is an important decision that can have significant implications for…
Cookie Policy This is the Cookie Policy for this website (2112Consulting.co.uk). What Are Cookies As is common practice with almost all professional websites this site uses cookies, which are tiny…
The Importance of Intellectual Assets in Business Strategy Intellectual assets refer to intangible assets that are the result of creativity, knowledge, and expertise. These assets can take many forms, including…
What is Business Strategy? There are many different definitions of business strategy. Some are quite prescriptive, suggesting that a strategy will fall into a particular type. These include cost leadership,…
What are Intellectual Assets? Intellectual assets refer to intangible assets that are the result of intellectual and creative activity. These assets can take many forms, including knowledge, ideas, inventions and…
How to Identify the Benefits of your Product or Service Determining the benefits of your product or service involves understanding the value that it offers to its users. This is…