What is an Operational Goal

What is an Operational Goal? Operational goals support the overall strategy by providing the necessary resources and support to achieve the long-term strategic goals and vision of the business. Strategic…
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What is Business Strategy?

What is Business Strategy? There are many different definitions of business strategy. Some are quite prescriptive, suggesting that a strategy will fall into a particular type. These include cost leadership,…
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What is a SWOT Analysis?

What is a SWOT Analysis? A SWOT analysis is a commonly used tool that helps organisations to understand their current situation, both internally and externally.   The SWOT analysis helps…
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What is a Business Plan?

What is a Business Plan? A business plan is a written document that outlines a company’s goals, strategies, activities and financial projections. It provides a detailed overview of the business,…
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What is Mission Statement?

What is Mission Statement? A Mission Statement is an integral component of a business’s strategic plan. A mission statement describes what business the organisation is in (and what it isn’t)…
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What are Strategic Activities?

What are Strategic Activities? Strategic activities are actions, projects and other activities that are designed to achieve specific outcomes and objectives. Each objective and goal should have a plan (made…
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