The Importance of Giving People in Business a Voice

Giving people a voice (and listening to it) is very important to all businesses. It is crucial for creating a culture of inclusion and fostering employee engagement. In addition, it can promote problem-solving and innovation. This ultimately leads to a better and successful business.

We have specifically designed our business strategy creation and business planning processes to ensure that people have a voice. In addition, we ensure that each voice is listened to by capturing people’s ideas, concerns and opinions as a causal map.

The final strategy and business map is made up of all of the voices that have been involved in the process. In this way we gather information, ideas and observations about the business. We use this information to inform the business strategy the to create the business plan.


In addition to the above, there are several benefits to giving people in a business a voice. These include the following:

1.     Increased buy-in and commitment:

Giving people a voice in decision-making processes can lead to increased buy-in and commitment. This is because it makes them feel that their opinions and ideas have value. When individuals feel that they have a stake in the outcome, they are more likely to feel invested in the process. The increased buy-in and commitment means that people are more motivated to work towards achieving business objectives and goals.

2.     Improved motivation and morale:

Having a voice enables individuals to shape the direction of the business. As a result, they feel that their contributions are making a real difference. This leads to a greater sense of satisfaction and engagement with their work. When people are able to see the impact of their work, they become more engaged and motivated, leading to improved morale.

3.     Enhanced creativity and innovation:

Providing a forum to share and consider diverse perspectives and ideas can lead to enhanced creativity and innovation. Valuing people’s opinions and ideas they are more likely to be open to new ideas. They are also more willing to think outside the box to come up with new and innovative ideas. Tapping into the diverse perspectives and ideas of individuals and encouraging collaboration helps to increase innovation and engagement.

4.     Greater sense of ownership:

Listening to people’s opinions and ideas means that they are more likely to feel invested in the success of the business. They are, therefore, more likely to take ownership of their work and invest in the company’s success. Giving people a voice can, therefore, help to foster a sense of belonging and ownership within the business

5.     Improved communication and collaboration:

When people feel like their voices are heard, they are more likely to communicate openly and collaborate effectively with others. This helps to improve communication and collaboration within the business. The result is that people will be more likely to work together towards a common goal.

6.     Builds trust:

Giving people a voice allows them to share their opinions, thoughts, and feelings. This can create a sense of inclusion and empowerment. When individuals feel heard and valued, they are more likely to trust those in positions of authority and decision-making power. It can also make people feel that they are part of the process, and that their opinion matters. This can lead to increased trust in the business they are a part of as well as in the leaders.

7.     Increased engagement:

Valuing people’s opinions and ideas increases their level of  engagement in the business and/or project. This helps ensure that they take an active role in shaping the desired outcome. This engagement can lead to increased productivity, as well as a more positive work environment. Overall, giving people a voice can increase engagement by making them feel heard, valued, and part of a business.

8.     Improved decision-making:

Giving people a voice helps decision-making in several ways. One of the main benefits is that it allows for the inclusion of diverse perspectives, which can lead to more comprehensive and well-rounded decisions. It can also help identify issues or opportunities that may have been overlooked. Additionally, involving people in the decision-making process can increase their buy-in and commitment to the decision. This can lead to greater collaboration and teamwork, and also can increase the chances of successful implementation of a decision.

9.     Better relationships:

Giving people a voice can create better relationships by promoting open communication. This fosters a culture of transparency and respect, promoting participation and inclusion. These elements all work together to help people feel connected and valued and to build stronger, more positive relationships among team members.

10.  Identify and address issues:

By providing a platform for employees to share their thoughts, businesses can more easily identify issues or problems that may not have been apparent. These may, for example, be impacting the company’s performance or culture that may have otherwise gone unnoticed. When employees feel comfortable bringing up issues or concerns, a business is in a better position to address them and find solutions.


In summary, giving people a voice and ensuring that it is listened to is important for creating a positive and productive work environment. It also helps ensure that the business is able to effectively adapt and respond to internal changes as well as changes in the market and industry. In addition, giving people a voice can lead to a more engaged, creative, and collaborative teamwork. This means that the business is better equipped to achieve its goals. Finally giving people a voice is crucial for building trust, fostering collaboration, and driving innovation and success.


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Giving People a Voice

Additional Resources:

Business Planning, Business Support, Change Management, Company Culture, Giving People a Voice, Organisational Change, Strategy Creation Process, Strategy Development, Strategy Implementation